We recently polled a webinar audience, asking them how many internet enabled devices they currently owned. It was not surprising to hear that at least 1/3 of our audience counted 7 to 10 devices in their personal technology inventory. Smartphones, laptops, PDA’s, tablets, book readers, gaming devices. The list goes on and on.
Wow….Why so many? One has to wonder how many of the devices in our inventories are used as true productivity tools (I need this!) or simply as the hottest new toys (I want this!). Technology advertising has been very successful in convincing many of us that we do really need the latest upgraded version to go faster and farther, to maintain our edge. Why else would we stand in line for hours to be the first to have the latest smartphone?
Could it be that we secretly just want that cool new thing?
It is so very OK to want and have nifty toys. We all do! Before you buy next time, try this. Ask yourself: Do I really need this or just really want it? There is no wrong answer, but you just might save a few bucks!